Marketing and Sales

Hello! I'm Tiffany, a dedicated and dependable professional originally from Canada, now embarking on a new chapter in Spain. With a strong work ethic and a proactive approach, I thrive on delivering results and adapting to new challenges. My background includes over five years of experience in marketing, with expertise spanning B2B SaaS, D2C EdTech, digital strategy, lifecycle marketing, and CRM management. What sets me apart is my dual degree in Accounting and Marketing, giving me a unique perspective on data-driven decision-making and customer-focused strategies. I'm also highly adaptable to global collaboration, having worked across multiple time zones (AMER, EMEA, and APAC). Living in Spain, I align well with European and EST time zones, ensuring up to 6 hours of overlap with North American teams, and I’m flexible to accommodate the needs of any role. Beyond my experience in marketing, my background in accounting and business operations equips me to offer services that combine both creative strategy and financial discipline. As a contractor for over eight years, I’ve developed a broad skill set that includes project management, strategic planning, and financial oversight. Whether it's optimizing CRM systems to improve lead generation, managing customer lifecycle marketing to drive conversions, or handling financial tasks such as bookkeeping and reporting, I bring a comprehensive, results-driven approach to all of my freelance work. Here are some specific freelance services I would be great at based on my experience: CRM Strategy and Management: I have extensive experience with tools like HubSpot, Salesforce, and Mailchimp, and can help you optimize your CRM systems, implement automations, and refine your customer journey to drive sales and improve retention. Digital Marketing Strategy: From data analysis to campaign execution, I can craft comprehensive digital marketing strategies tailored to your business needs. I specialize in using customer insights to inform decisions, ensuring that every campaign resonates with your target audience. Lead Generation and Nurturing: With my background in both marketing and business operations, I excel at developing lead generation systems that align with business goals, optimizing lead flow, and ensuring high conversion rates through targeted content and nurturing strategies. Email Marketing and Campaign Management: I’m proficient in creating impactful email campaigns from strategy to execution, including lifecycle marketing, drip campaigns, and transactional emails, all designed to drive customer engagement and increase revenue. Project Management and Operations: With over eight years of experience working independently, I am skilled in managing multiple projects at once, ensuring deadlines are met, and delivering high-quality results. Financial Services for Small Businesses: Thanks to my accounting background, I can offer services such as bookkeeping, financial reporting, and even assist with budgeting and forecasting to help small businesses stay on track financially. I'm excited to bring my passion for problem-solving and technology, my international experience, and my customer-centric mindset to your projects. Whether it’s leading campaigns, optimizing CRM systems, managing business operations, or providing strategic marketing support, I’m ready to hit the ground running and deliver exceptional outcomes. Let’s connect—I’d love to help your business thrive! Education: College/University in Business